Since he really needs the money, David Beckham has signed on to be the new face of Sharpie. You know, those cool markers that to sticks in his sock for his end zone celebrations. --->
Newell Rubbermaid Inc.'s Sharpie brand has signed the Los Angeles Galaxy's David Beckham as its global ambassador for a global campaign that launches soon.
Global ambassador? That sounds awesome! Does he get a cape and a scepter?
The campaign will seek to establish Sharpie as the "preferred autograph marker" and will laud the marker's other creative uses.
See reference to to above.
I decided to test out their product and it turns out that it does in fact work really well. I've even added my own autograph to something and it works great!
BizJournals
Friday, March 7, 2008
David Beckham is hawking Sharpies now
Posted (CT) at
12:57 PM
Similar Topics: advertising, David Beckham, soccer, sports
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